Marketing fundamentals

Scatter gun or join-the-dots – what’s your marketing style?

What's your marketing style? And does it help or hinder your marketing results? Discover how to be more strategic with your marketing.

5 Barriers to Marketing and the Best Solutions

Discover the most common barriers to marketing and the best solutions. Ideal for business owners looking for marketing support and help.

Why you should review your ideal customer (and some top tips on how to do this!)

The importance of reviewing your ideal customer and some tips on how to do this.

Want to know my ‘tried and tested’ approach for better marketing results?

Photo credit: Pexels, Sept 2021 First, let me give you some context as to how I got to my approach. I didn’t really know what marketing...